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CORT furniture in Stay Alfred vacation rental property

CORT Case Study Stay Alfred

With plans to expand into new markets and add options in existing markets, Stay Alfred, an urban vacation rental company that offers fully furnished units, needed to streamline their furnishing process.

The startup company has been in business less than five years, but its key objective is to double their footprint by the end of 2016 while maintaining consistency in quality and service in every new market. To do so, Stay Alfred needed to ensure accommodations provided customers with a reliable level of quality, no matter where they stayed. They needed a furniture rental partner with warehouses across the country and who could help them streamline the logistics involved in opening and furnishing new properties in cities across the United States. The bottom line: they needed a partner who could quickly address demand and help generate revenue immediately.

How We Helped:

  • Developed a strategy to help Stay Alfred achieve their growth objective.
  • Provided furniture packages including electronics, artwork and area rugs.
  • Collaborated with Stay Alfred and properties in pilot markets to refine the installation process to be used in new markets.

CORT's Solution

CORT developed and implemented a service installation program specifically designed to fit Stay Alfred’s needs—installing housewares assets, along with initial furniture deliveries at locations throughout the country. CORT was able to systematically deliver all the furnishings in a single order, minimizing the delivery effort.

The Result

Stay Alfred experienced significant financial and time savings due in large part to CORT’s streamlined furnishing logistics process. They are now confident that their properties can offer a consistent level of service and quality to customers in new markets during their expansion phase in 2016.

About Stay Alfred

Stay Alfred is an urban vacation rental company offering innovative, reliable and consistent short-term vacation rentals at an affordable price. Stay Alfred was founded based on the idea of offering innovative, reliable, and consistent short-term vacation rentals at a price that’s affordable, while making booking, checking-in, and checking-out quick, easy, and stress-free.


"CORT has become an additional department for Stay Alfred. They are experts at what they do, and their professionalism, product knowledge and dedication to our mission simply makes our company better."


Find the right solution for your startup.

Stay Flexible

Quickly expand and contract as your startup experiences growth spurts and periodic downsizing. Get service when and where you need it.

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Conserve Capital

Don't over-invest in office furniture that may go unused. Keeps capital in your pocket, so you can invest it in growing your business.

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Recruit & Retain

From collaborative spaces to stand-up desks, create a space that attracts top talent and keeps employees productive.

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Relocate Top Talent

Moving new hires to a different city can be worry-free with CORT's full range of relocation services.

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Go Green

Renting saves valuable natural resources and supports your efforts to reduce, reuse and recycle.

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