CORT Case Study
Capital Factory

Austin's premiere coworking space for up-and-coming startups is growing – fast! With a brand new floor of coworking space, Capital Factory needed a flexible way to provide quality furniture to entrepreneurs.

After providing a space for meetups, classes, and coworking to more than 32,000 entrepreneurs in 2014, Capital Factory needed to expand their space. In addition to their 16th floor of meeting rooms and shared working space, Capital Factory leased two new floors in their building and needed comfortable and functional collaboration spaces that matched the inspiring aesthetic of the 16th floor.


How We Helped:


Provided a flexible rental agreement for 50+ office chairs in Capital Factory's collaborative startup coworking space.


Delivered contemporary lobby furniture to match the startup's innovative aesthetic.


Created a partnership that allows Capital Factory to participate in CORTpoints, a rewards program that allows members to buy gifts for events or even pay their CORT invoice.


Capital Factory lobby with CORT furniture

CORT's Solution

With a large number of entrepreneurs, programmers and designers using the coworking space daily, Capital Factory needed a large quantity of durable workspace chairs. CORT provided 50+ chairs with a flexible rental agreement and maintenance, so Capital Factory doesn't have to worry about fixing broken chairs – they simply receive new ones as needed. The new space also needed furniture in the lobby area, designed like an arcade. CORT provided a colorful sofa and two orange chairs for a bright pop of color in a playful space designed to help entrepreneurs take a quick break.

The Result

CORT and Capital Factory worked hand-in-hand to find the right pieces that were both fun and functional for the coworking space. Capital Factory enjoyed the lobby furnishings in the new space that they decided to rent additional lobby furniture in their original 16th floor space, giving both floors a cohesive look.

Capital Factory arcade lobby with CORT furniture
Capital Factory logo

About Capital Factory

Capital Factory's mission is to be Austin's center of gravity for entrepreneurs. Last year 32,000 entrepreneurs, programmers and designers gathered day and night for meetups, classes and coworking. Capital Factory provides a space to help innovators hone their skills, find a co-founder, build a minimum viable product, meet their first angel investors and VCs and grow their team.

Chelsea Ciardelli - Partnership Manager, Capital Factory

"CORT had a great selection of furniture that made it easy to pick pieces that fit with Capital Factory's style. We want our space to be inspiring and functional. CORT helped us create a space for entrepreneurs that fosters innovation."

- Chelsea Ciardelli - Partnership Manager, Capital Factory

Find the right solution for your startup.

Stay Flexible

Quickly expand and contract as your startup experiences growth spurts and periodic downsizing. Get service when and where you need it.

Learn more

Conserve Capital

Don't over-invest in office furniture that may go unused. Keeps capital in your pocket, so you can invest it in growing your business.

Learn more

Recruit & Retain

From collaborative spaces to stand-up desks, create a space that attracts top talent and keeps employees productive.

Learn more

Go Green

Renting saves valuable natural resources and supports your efforts to reduce, reuse and recycle.

Learn more

Relocate Top Talent

Moving new hires to a different city can be worry-free with CORT's full range of relocation services.

Learn more

Stay Flexible

Quickly expand and contract as your startup experiences growth spurts and periodic downsizing. Get service when and where you need it.

Learn more

Conserve Capital

Don't over-invest in office furniture that may go unused. Keeps capital in your pocket, so you can invest it in growing your business.

Learn more

Recruit & Retain

From collaborative spaces to stand-up desks, create a space that attracts top talent and keeps employees productive.

Learn more

Go Green

Renting saves valuable natural resources and supports your efforts to reduce, reuse and recycle.

Learn more

Relocate Top Talent

Moving new hires to a different city can be worry-free with CORT's full range of relocation services.

Learn more

Stay Flexible

Quickly expand and contract as your startup experiences growth spurts and periodic downsizing. Get service when and where you need it.

Learn more

Conserve Capital

Don't over-invest in office furniture that may go unused. Keeps capital in your pocket, so you can invest it in growing your business.

Learn more

Recruit & Retain

From collaborative spaces to stand-up desks, create a space that attracts top talent and keeps employees productive.

Learn more

Go Green

Renting saves valuable natural resources and supports your efforts to reduce, reuse and recycle.

Learn more

Relocate Top Talent

Moving new hires to a different city can be worry-free with CORT's full range of relocation services.

Learn more

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